Top 2018 Beauty Trend Predictions

Staying on top of beauty trends is essential if you’re to grab the latest must-have product before the rest of the world catches on! But 2018 looks set to bring not just the usual hair and makeup trends that we see on the catwalk, but also some bigger movements in the beauty industry that could transform our routines for months and years to come! We’ve looked at findings from Pinterest and tapped into the team’s own know-how to draw up this list of beauty predictions for the new year! Continue reading


Mother’s Day Gift Ideas for 2018: Time to Spoil Mum!

Mother’s Day is early in the UK this year: March 11th! There’s not long left to get some gifts ready for mum, so grab some soon to avoid recreating last year’s supermarket flowers and choccies combo!

Mother’s Day gives you the chance to show your mum how important she is to you – to thank her for everything she’s done for you and, perhaps more importantly, it gives you the opportunity to spoil her!

Doing the washing up, treating her to meal out or a spa day are all fab gifts in and of themselves, but giving mum something extra to unwrap is a must! That’s where we come in – here are some top beauty gifts for Mother’s Day that don’t cost a fortune. Continue reading

Essential New Year products from Direct Cosmetics

January is upon us, and with it the sad end of the party season! After years of getting into the holiday spirit only to feel the after effects come January, we felt it was only right to let you into our little secrets for combating the negative effects of all the calories, sugar, alcohol (and general good stuff) that we consume and imbibe during the festive period. For 11 months of the year you manage to retain your discipline and (generally) behave yourself, so it seems a shame to undo all of your hard work in one debauched week. Take a look at five great products available from the Direct cosmetics website that you should add to your armoury for the all-important January detox… Continue reading

Christmas Gift Guide 2017: Beauty stocking fillers for less than £10

Beauty products are the perfect size for stuffing into stockings on Christmas Eve, and they don’t need to break the bank.

These are our top stocking filler picks for 2017, with all items on this list costing £10 or less from the Direct Cosmetics online store (at the time of writing). Read on for some stocking filler inspiration!

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Top Skincare Trends Revealed by Google

Every season we learn of dozens of fashion and beauty trends – some more accessible than others! Of course, every brand wants to push their new product as the next big thing, and try to create their own trends to drive demand.

Only a handful of these ‘trends’ turn into legit trends that actually have an impact on our beauty routines.

So, how can we tell which trends are real and which are no more than marketing?

By turning to perhaps the biggest data gatherer in the world: Google.

Google collated search data on skincare to find out the biggest 2017 skincare trends in some of the biggest markets in the world. While their report is mainly targeted at skincare brands, the results are intriguing for all of us! Continue reading

The Elizabeth Arden Triple Test

We want to share this article from one of our favourite bloggers:

Elizabeth Arden was a beauty brand that I had often considered, read plenty of reviews about and came close to buying on numerous occasions, but never actually got round to trying.

I finally decided it was time to put it to the test, and ordered the Elizabeth Arden Visible Difference Refining Moisture Cream Complex, Flawless Finish Sponge-On Cream Makeup, and Eight Hour Cream Lip Protectant Stick.

Before I get on to the specifics, here is a little bit about me. On a good day my skin both dry and greasy at the same time, it’s also saggy, my pores are far too large and visible, and I look pale. As if those problems were not enough, I am also allergic to a whole array of different ingredients, so I have to be very careful. So, nothing too demanding for my new cosmetic trio then?

With those slight (or severe, depending on whether the pint glass is half full or half empty) issues in mind, here is my review of my new Elizabeth Arden range. Continue reading

Essential summer skincare tips to tackle oily skin

Struggle with shine every summer? You’re not alone.  Unless you plan to hide in an air-conditioned room for the summer months, you’re going to have to deal with sweaty skin exacerbating your usual skincare challenges!

Want to overcome the elements this summer? Here are our top tips for looking after oily skin when the weather’s against you… Continue reading