There’s an ever-increasing pressure for older women to achieve flawless skin, thanks in no small part to the influence of the glossies and other magazines that seem to take a sadistic pleasure in pointing out the imperfections and flaws of anyone unfortunate enough to walk within range of a paparazzo’s zoom lens. In an attempt to combat the ageing process, more and more women have been undergoing cosmetic surgery procedures such as Botox and even facelifts, procedures that have numerous dangers and disadvantages. We’re not convinced of the merits of surgery as a means of improving one’s looks, but in fact believe that there’s little you can’t achieve with the deft use of a makeup brush or two. Read our 5-step guide to flawless skin without having to resort to knives or needles!
Remember, cosmetics shouldn’t be about covering things up but enhancing what’s there. If you have a poor complexion, it’s better to combat the cause rather than to cover up the consequence. Use a gentle facial cleanser to wash your skin clean and then find the right moisturiser for your skin type. This way, you can ensure that your skin doesn’t get too greasy or dry, helping your complexion to remain even, ageless and blemish-free.
There are all sorts of factors that contribute to the ageing and deterioration of our skin, and the sun is one of the main offenders. Remember to use sunscreen – even in winter – and buy cosmetic products containing SPF protection. We have moisturisers, foundations and lip-care products formulated to help protect you from the sun, so there’s no excuse for suffering the effects of UV damage.
Over time, our skin will inevitably crease as we age, but that doesn’t mean we have to give up our youthful complexions without a fight. Get yourself some plumping, firming anti-wrinkle cream to help rejuvenate the thin skin around your eyes and the corners of your mouth.
No matter how well we arm ourselves to help fight off blemishes, spots and redness, we’re all going to suffer from the occasional facial flaw. Renew your confidence by evening your overall skin tone with first an effective concealer, and later, some liquid foundation.
Your cosmetics can only do so much to help your skin remain unsullied. If you want to fight off the signs of ageing and reduce facial blemishes, the main thing you need to change is your lifestyle. Keep yourself hydrated with plenty of water and fruit juice. Get plenty of exercise. Eat lots of oily fish, fresh fruit and vegetables and avoid processed foods, cigarettes and alcohol.
By subscribing to our 5-step plan, you should be able to restore your damaged skin and prevent it from succumbing to the worse effects of time in future. Take a look at our full range of cosmetic products here and see what you can find to help your skin look its best for longer.